CampaignVerdict reads your ad performance, weighs it against real benchmarks for your client's industry, and returns a clear ruling — what's healthy, what's broken, and whether the problem is the campaign or the website.
Stop rebuilding campaigns that were never broken.
The ads are working — people click at an above-benchmark rate. The landing page isn't converting. Fix the page, not the campaigns.
Most "underperforming" campaigns aren't broken — the dashboard just can't tell you where the money is actually leaking.
The reports show symptoms, not causes. A high cost-per-lead could be the targeting, the creative, the auction, or a landing page that doesn't convert. Same number, four different fixes.
So good campaigns get rebuilt. People pause and restructure ad sets that were performing fine, because nothing told them the real problem was on the website.
CampaignVerdict makes the call. It classifies every campaign, explains the reasoning in plain language, and tells you what not to touch.
Every campaign lands on one of four rulings, calibrated to your client's industry — not a generic global average.
Performing at or above target. We tell you explicitly what's working and what not to touch — protecting your best campaigns from well-meaning edits.
The problem is in the campaign itself — audience overlap, creative fatigue, budget allocation. We show what's wrong and the expected outcome of the fix.
The ads deliver qualified traffic; the landing page doesn't convert. Changing the campaigns won't help — and might break what's working.
Both problems exist. We rank them by impact and tell you which to fix first, so you spend effort where it moves the number most.
Fifteen verticals, each with its own Meta and Google Ads benchmarks. A $75 lead is a crisis in e-commerce and a bargain in legal — the verdict knows the difference.
Every ruling shows its working: the observation, the logic, the verdict, and the expected outcome. No black-box score — an argument you can take to a client.
Turn the verdict into a clean, plain-language report your client actually understands — a ruling and a plan, not a screenshot of a dashboard.
Securely link Meta Ads and Google Ads to analyse live campaigns. Read-only — CampaignVerdict reads performance data to diagnose it, and never changes or spends anything in your accounts.
Read-only access · Meta & Google Ads APIs
Rebrand the entire platform — name, logo, colours, and the report footer — and present it to your clients as your own product. The engine is ours; the identity is yours.
CampaignVerdict is in active development. Leave your email and we'll bring you in as we open access to new agencies.
No spam — just a note when your access is ready.